A unique new tool offered by WOW! Credit Card.com allows visitors to evaluate credit cards and assists them in the decision-making process. The ‘Credit Card Popularity Tracker’ displays ‘popularity scores’ next to every offer based upon click-thru data from other visitors.
(PRWEB) May 13, 2008 — WOW! Credit Cards.com is pleased to announce the introduction of the ‘Credit Card Popularity Tracker’ – an innovative new tool designed to help consumers evaluate and compare credit cards. The Credit Card Popularity Tracker allows visitors to determine which credit cards are the most popular by using click-based ‘credit card popularity scores’, which are displayed next to every credit card offer on WOW! Credit Cards.com (see image below). By accessing data provided by previous customers, the tool allows visitors to determine the most popular credit cards based upon prior user behavior and preferences – giving them confidence in their decision-making ability and making it easier for them to choose the best credit card offers.
Credit Card Popularity Tracker
A team of developers created the ‘Credit Card Popularity Tracker’ earlier this year, which tracks clicks to every credit card on WOW! Credit Cards.com. When a visitor is interested in an offer and clicks on the associated credit card application, the click-thru data is stored and used to calculate the credit card’s popularity score, which is displayed in ‘real-time’ throughout the site. Although the Popularity Tracker does not account for completed or approved applications, it does allow visitors to see which credit card offers received the most interest based upon click-thrus.
“No other website provides such a unique and innovative way to evaluate credit cards,” said Noreen Ruth, President and CEO of WOW! Credit Cards.com. “With hundreds of credit cards to choose from, consumers can easily get overwhelmed when trying to choose an offer. Our Credit Card Popularity Tracker can assist in the process and allows visitors to base part of their decision on the behavior of other customers.”
WOW! Credit Cards.com is a top online resource for credit cards and credit-related information. Developed in 2005, the site offers a wide range of helpful tools including calculators, articles and credit card comparison charts. WOW! Credit Cards.com provides online credit card applications from a variety of credit card issuers and features: low APR, 0% interest and reward credit cards such as cash back, airline miles and gasoline rebates. The site also includes credit cards for businesses, students and consumers with bad credit.
Coming Soon: Credit card reviews, in-depth analysis and customer feedback on hundreds of different credit card offers.
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